I won’t lie to you – it’s been difficult figuring out how to shoot a donut shop, especially for Doordash, when the shop is a franchise of a national brand. This was the case for Paradise Donuts. (edit: I’ve now shot Paradise three different times)
The same basic principles still apply to every shoot, but it takes some imagination to help these franchises stand out not only from their competition, but even from others in the same brand, owned by other businesspeople.
Here’s what the images for Doordash looked like for this shop. (If you compare this to my other donut shop shoots, you’ll see the growth and difference in my style over time…)